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Brazilian Laser Hair Removal in Chicago

Looking for Brazilian laser hair removal near you in Chicago? V&P Laser Hair Removal & Skin Care has been treating clients out of our River North studio since 2018. We do one thing all day, every day: laser hair removal with the GentleMax Pro Plus, the same machine most board-certified dermatologists in the city use. A full Brazilian session with us takes about 20 minutes and runs $225, which is roughly half of what most medspas in Chicago charge for the same treatment on the same laser.

If you’ve never had laser before, the rest of this page walks through what’s included, what it costs, what the sessions feel like, and how to know whether you’re a candidate. If you already know what you want, book a free consultation and we’ll get you on the schedule.

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What “full Brazilian” actually covers at V&P

A lot of clinics use “Brazilian” loosely. Here’s how we define it so you know what you’re paying for.

A full Brazilian at V&P clears every hair from the front of the pubic bone, down through the labia, the perineum, and the buttocks (the strip between the cheeks). It also picks up the strays along the upper inner thigh that tend to escape a regular bikini line. It does not include the lower abdomen, the upper thighs, or the cheeks themselves. Those are separate areas, and we’ll quote them separately if you want to add them on the day of.

The difference between a bikini and a Brazilian is mostly a question of how much you want gone. A bikini cleans up what’s visible in a swimsuit. A Brazilian removes everything. If you’re not sure which you want, we’ll talk through it at your consultation. There’s a more detailed breakdown on our bikini laser hair removal page.

How much does Brazilian laser hair removal cost in Chicago?

A single Brazilian session at V&P is $225. Most Chicago medspas charge somewhere between $350 and $650 for the same area on the same laser, so that’s the comparison point.

We also run package pricing. Buying six sessions up front brings the per-session cost down considerably, and that’s roughly the number most clients need to get to permanent reduction (more on that below). Full price list is on our pricing page.

What’s included in the price:

  • The treatment itself with the GentleMax Pro Plus
  • A pre-treatment skin assessment every visit (we check for irritation, sun exposure, anything that would change the settings)
  • Post-care instructions and a follow-up text 48 hours later

There are no consultation fees. The first appointment is free whether you book a session that day or not.

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How many sessions you’ll actually need

Most people need between six and ten sessions to get to permanent reduction in the Brazilian area. The pubic region runs higher than other body parts because it’s hormonally active and because the hair tends to be coarser and denser. Faces and bikini lines respond faster. Brazilians take longer.

The reason it’s not “one and done” is biology. The laser only works on hairs in the active growth phase (called anagen), and at any given moment only about 15-20% of your hairs are in that phase. The other 80% are dormant and invisible to the laser. That’s why we space sessions four to eight weeks apart. We’re catching different waves of follicles each visit until we’ve hit them all.

After your initial six to ten, most people come back once or twice a year for maintenance. Hormonal shifts (pregnancy, birth control changes, perimenopause) can wake up dormant follicles, and a quick touch-up keeps things smooth.

Does it hurt? Honest answer

The “doesn’t it hurt down there” question comes up at every consultation, so let’s be direct.

The upper part of the Brazilian (above the pubic bone) has very few nerve endings and most clients describe it as a warm rubber-band snap. The labia and perineum are more sensitive. They feel warmer, and the first session is usually the worst because the hair is at its thickest. By session three or four, there’s so much less hair that most clients say they barely notice.

The GentleMax Pro Plus has a built-in cooling system called the Dynamic Cooling Device. It sprays a tiny burst of cryogen onto your skin a fraction of a second before each laser pulse, which numbs the surface and protects against burns. We don’t use topical numbing cream because the cooling makes it unnecessary, and numbing cream on this area can mask the warning signs we need to see during the treatment.

If you’re particularly nervous, schedule your first session in the second week of your cycle when pain tolerance is highest. It genuinely makes a difference.

Why we use the GentleMax Pro Plus (and why it matters for darker skin)

Not all lasers are safe for all skin tones. This is the part most clinics gloss over.

The GentleMax Pro Plus has two wavelengths in one machine: a 755nm Alexandrite for fair skin (Fitzpatrick I-III) and a 1064nm Nd:YAG for olive, brown, and Black skin (Fitzpatrick IV-VI). Single-wavelength diode lasers, which is what a lot of the discount chains use, can cause hyperpigmentation, hypopigmentation, or burns on darker skin tones. The dual-wavelength approach is what makes the Brazilian treatment safe for everyone.

A few specifics:

  • The spot size goes up to 26mm, which means we can clear a full Brazilian in 15-20 minutes instead of the 45 minutes it takes on older lasers
  • The pulse durations are short enough to target fine, stubborn hairs that older machines miss
  • It’s FDA-cleared specifically for permanent hair reduction (not just “long-term reduction,” which is the language some lower-grade devices use)

You can read more about the device directly from the manufacturer at Candela’s product page.

The laser only sees pigment, though, and that’s a real limitation. It does not work on white, gray, blonde, or red hair. If your hair is too light to see in a photo, it’s too light for the laser. We’ll tell you at your consultation if you’re not a candidate.

How to prep for your Brazilian appointment

The single most important thing: shave the entire treatment area the night before or the morning of your appointment. Use a fresh razor. The skin should feel smooth. If you can feel stubble, the laser will try to vaporize it on the surface instead of traveling down to the follicle, and that’s where the burning-hair smell and surface irritation come from.

Other prep:

  • Stop waxing, plucking, threading, or epilating six weeks before your first session and forever after. The laser needs the root in place
  • No sun exposure or self-tanner on the area for two weeks before
  • No retinoids on the area for one week before
  • Skip exfoliating scrubs the day of
  • Show up clean (shower beforehand) and wear loose clothing for after

We don’t shave for you. Some clinics do, most don’t, and at $225 a session we’d rather pass that time savings on to you. If you miss a small spot, we’ll work around it.

Full prep instructions are on our pre-laser hair reduction page.

What the appointment is like

You’ll fill out a short intake form on your first visit (skin type, medical history, medications, recent sun exposure). We’ll do a quick patch test on a small area to confirm the right wavelength and energy settings for your skin. Then you’ll change into a treatment robe and the actual laser portion takes about 15-20 minutes.

We don’t make you wait around. Door to door, your first appointment is usually 45 minutes. After that, follow-up sessions are 30 minutes including check-in and check-out.

You can drive yourself home, go straight back to work, or hit the gym the next day (not the same day — sweat in fresh follicles can cause irritation). The skin will look pink for a few hours and the follicles around each treated hair will look slightly raised. That’s normal and it means the treatment worked.

Over the next one to three weeks, the treated hairs will shed on their own. Don’t pluck them. They’ll fall out in the shower. Some people scrub gently with a washcloth to speed things along, which is fine.

For everything to expect after, see our post-laser care page.

Who’s a good candidate

Brazilian laser hair removal works best on:

  • Adults over 18 (we don’t treat minors for this area)
  • People with dark hair, regardless of skin tone
  • People who aren’t pregnant or breastfeeding (we wait until after for hormonal reasons, not safety)
  • People not on isotretinoin (Accutane) within the last six months
  • People who can commit to the four-to-eight-week spacing

If you have PCOS or another condition that causes hormonal hair growth, laser still works, but you’ll likely need more sessions and ongoing maintenance. We’ve treated dozens of PCOS clients and we’ll talk you through realistic expectations at the consultation.

If you’re trans and seeking pre-op or transition-related hair removal, we have experience with this and our consultation will cover what you specifically need. The Brazilian protocol may be different depending on your goals.


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Where we are

V&P Laser Hair Removal & Skin Care
1317 N Larrabee St, Chicago, IL 60610
(252) 557-7113

We’re in River North, two blocks from the Brown Line at Chicago Avenue. Street parking is metered, and there’s a paid lot across from the building. Most clients come from the Loop, Lincoln Park, Wicker Park, the West Loop, Old Town, and the Gold Coast. We see clients from the suburbs too — clients regularly drive in from Evanston, Oak Park, and Naperville for the pricing.

By appointment only. No walk-ins. Hours are Monday through Saturday, 8:00 AM to 8:00 PM. We speak English, Romanian, and Russian.



Frequently asked questions


Is Brazilian laser hair removal permanent?

The FDA term is “permanent reduction.” After a full course (six to ten sessions), most clients lose 80-95% of the hair in the treated area for good. The rest is fine, slow-growing, and managed with occasional touch-ups.

How is full Brazilian different from regular Brazilian?

At V&P they’re the same treatment. “Full Brazilian” is a term some clinics use to distinguish from a partial Brazilian that skips the buttocks. We treat the buttocks by default, so our standard Brazilian is what other places call full.

Can I get this done on my period?

Yes. It doesn’t affect the laser’s effectiveness. Some clients prefer to wear a tampon for the labia portion. Pain sensitivity can be a little higher in the first few days of your cycle.

How soon will I see results?

Most clients see noticeable thinning after the second session. Significant reduction shows up around session four. The full result is visible about three months after your last session in the initial series.

Can I shave between sessions?

Yes. Shave as much as you want. You just can’t wax, pluck, or epilate.

Do you offer numbing cream?

We don’t, and the cooling system makes it unnecessary for almost everyone. If pain is a real concern, we’ll talk through options at your consultation.

Is the deposit refundable?

Yes, the deposit is refundable. Booked treatment sessions follow the policy outlined on our booking and arrival page.



If you’ve been thinking about Brazilian laser hair removal in Chicago for a while, the consultation is genuinely free and there’s no pressure to book. We’d rather you come in, ask everything you’re worried about, and decide afterward.

Book your free consultation or call (252) 557-7113.




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At V&P Laser Hair Removal we are passionate about helping our clients look and feel their best.

Our Location

1317 N Larrabee St, Chicago, IL 60610

Email: [email protected]

Phone Number: (252) 557-7113

Working Hours

Monday - Saturday

8:00 AM - 8:00 PM

By appointment only. No walk-ins. We speak English, Romanian, and Russian.

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